MTV Brazil Ad: Balloons (Video)

stop motion animation

This cool ad was directed by Dulcidio Caldeira for MTV Brazil. It’s a stop motion animated video, with each balloon acting as a frame. Balloons were fastened onto a 200 meter long rail, and lined up via laser guide. To achieve a moving picture effect, 10 balloons had to be popped per second, or 600 balloons per minute.